Fashion, Technology

CFDA+ Graduate

IDEO Fellow









Kailu Guan is a fashion designer with technology savvy. Her design and research is a combination of fashion design, material/textile design, augmented reality, and wearable technology. Kailu graduated from Parsons fashion design BFA and studied textile design at Central Saint Martins College of Arts. She moved to New York from China when she was 18.


Kailu Guan’s collection K G projects redefines a fashion collection with a seamless digital experience. She created an augmented layer of fabrics using sound, animations, and movements on clothing with an accompanied mobile app. The project brings in unprecedented possibilities for storytelling and fashion experience. Kailu won industry recognition when she was selected as one of the fifties CFDA+ Design Graduates globally, and was the finalist of prestigious awards Eyes on Talents. She was chosen to display her work at a wide range of exhibitions and conferences within both the technology and fashion industry, such as Talent! at the New York Textile Month, NYC Media Lab Annual Technology Conference, Hacking Arts at MIT Media Lab, and etc. KG projects was covered by publications such as Dezeen, WWD, Fashionista, Viewpoint, Paper, Computer Arts and more.


Kailu recently joined the IDEO CoLab fellowship and participated in personal artificial intelligence projects. Prior to KG projects, Kailu was recruited to work on consulting projects for Intel, Panasonic, and Hermès on wearable technology and business strategy. She also has working experience with Uniqlo in Tokyo, the CFDA, and Jason Wu. Having great passion for entrepreneurship, Kailu started her start-up journey with Popshop in New York City.